SweetTree Home Care Services scores hat-trick with IiP Gold award


They’ve done it again! SweetTree Home Care Services, which provides home and live-in care services to people across London, has been re-awarded the Gold Investors in People accolade, recognising the company’s commitment to helping its staff deliver their best performance in the workplace.

It comes just months after SweetTree was announced as one of the UK’s Top 100 Best Companies to work for and it has also been rated as ‘Outstanding’ overall by the Care Quality Commission (CQC) for the high standard of care it provides.

SweetTree’s Co-founder and Operations Director Nikki Bones said: “We’re absolutely thrilled to have received the gold award from Investors in People, which recognises the incredible amount of work that SweetTree has undertaken to support our staff as they in turn help others.

“It is recognised that Investors in People has become far more demanding and only 16% of businesses achieve the gold award, so it really is something to be proud of. Our trio of accolades really demonstrate our commitment to following best practice in everything that we do.”

SweetTree, which was established 16 years ago, has more than 500 staff and serves more than 350 clients including the elderly and those with learning disabilities, brain injuries, neurological conditions and dementia.


The IiP inspection report stated: “The directors have developed ways of working which encapsulate the best of small business culture – flexibility, agility, responsiveness to client needs, quick decision making, strong personal relationships.


“High professional standards are expected, and there is a comprehensive learning and development offer beginning with induction through to a flexible and tailored approach to coaching and training individuals to achieve their potential in the business.


“They have demonstrated the highest levels of trust, and achieved positive outcomes in terms of motivating people and developing leadership capability. There is a real strength that emerges from this assessment of a leadership team embracing change, focused on creating sustainable growth and long term success.


“People share and understand the values of the business and enjoy both the high professional qualities and supportive personality which are equal parts of the culture at SweetTree Homecare Services. The SweetTree Charter continues to underpin and guide all aspects of the service.


“Recruiting more clinical expertise into the business further enhances the range of services and the professional reputation of SweetTree. Roles are clearly defined, departments have been restructured, refined and adapted to the market. The outcome is a recognition of experience and expertise on what works, what challenges people and gives them a richness in their roles and scope to improve.”


SweetTree Co-founder & Managing Director Barry Sweetbaum added: “This is an exceptional achievement and cements our position as one of the best performing home care providers in the UK.

“By ensuring our staff are equipped with the skills and training they need, we can deliver an exceptional service that has a positive impact on our clients, enabling them to live active, vibrant and full lives.”

Investors in People is the international standard for people management, defining what it takes to lead, support and manage people effectively to achieve sustainable results.

Underpinning the Standard is the Investors in People framework, reflecting the latest workplace trends, essential skills and effective structures required to outperform in any industry. Investors in People enables organisations to benchmark against the best in the business on an international scale.

Paul Devoy, Head of Investors in People, said: “We’d like to congratulate SweetTree, Investors in People accreditation is the sign of a great employer, an outperforming place to work and a clear commitment to success. SweetTree should be extremely proud of their achievement.”


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