Ex- professional footballer Robbie Savage is donating 25 per cent from the royalties of his new book ‘I’ll Tell You What…’, out today to Alzheimer’s Society.
Savage reveals all about his 18 years as player; from his views on managers and referees to the highs and lows of life as a Premier League footballer.
The book is dedicated to Robbie’s late father, Colin, who had Pick’s disease, one of the less common forms of dementia.
Robbie said: “I’ve faced a lot of challenges on the pitch but watching my father and my hero battle dementia was the biggest challenge of my life. As a proud supporter of Alzheimer’s Society, I can’t speak highly enough about the work they do for those with dementia, their carer’s and families. I am delighted to be able to contribute in some way.”
Jeremy Hughes, CEO at Alzheimer’s Society said: “As a charity, we rely on the generosity of people like Robbie to help us continue our vital work and we would like to thank him for his continued and heartfelt support. In the UK alone 850,000 people are living with dementia and this is set to rise to over 1 million by 2021.
It can sometimes be difficult to tell people that a loved-one has Alzheimer’s disease but by talking about it, the stigma that still clings to it is reduced. The last few years have seen a massive shift in social attitudes towards dementia, but much more work needs to be done. Raising awareness is vital to create communities of support around the growing numbers of people diagnosed with the condition.”