Leading care company SureCare has officially launched its Chester branch and SureCare Local micro franchise in the city.
The Lord Mayor of Chester, Cllr Bob Rudd, and MP Stephen Mosley were present to open the dual service which will provide a wide range of care and home services to people of all ages.
Rachel Gallagher is the branch registered manager of SureCare Chester, while mother and daughter team Carole Southgate and Clare Potter are heading up the Chester SureCare Local.
SureCare also has its head office in Chester, where its management team looks after the company’s extensive network of franchises and branches across the UK.
The company is led by Managing Director Gary Farrer, who acquired the business from previous owner Housing & Care 21 in November.
Farrer said: “We are delighted to be able to offer SureCare’s ever growing range of care and home services to people in Chester and Wirral.
“We have expanded our service offering considerably in recent months and are now able to meet the needs of the elderly, children, working parents, families and the disabled.”
While SureCare has almost 30 full franchises in England, Chester is only the second SureCare Local micro franchise to be launched. The micro model opens up the opportunity for more people to become franchisees, covering a small territory (typically a population of 100,000).
SureCare was the first care company in the UK to launch micro franchise opportunities last year with the first opening in York.
Another exciting area of growth has been around home services, which include DIY, cooking and cleaning, laundry and gardening.
Meanwhile, SureCare’s childcare offering is rapidly gaining momentum under the leadership of children’s services specialist Leah Winter. Since Leah came on board in April last year, SureCare has grown its childcare, mobile crèche and babysitting services and is planning further developments this year with the opening of its first nurseries.
Farrer added: “During the coming year, we will be adding to the number of franchises we have across the UK, as well as rolling out additional services.
“The care requirements of people of all ages has never been greater and it is imperative that companies like SureCare are able to fully meet the needs of its clients.”